The studio · Pune, India

One team, from the blank page to a shipped product.

Unmarketed Labs is Pune's AI-native product and software studio. We design the brand, then build the thing, with the same people the whole way through.

Most studios stop at the handoff. That is where the hard part starts.

Brand studios hand over a PDF and leave. Dev shops need the brand handed to them and build what they are told. The founder is left holding the integration problem, which is the expensive part.

We do both, with one team, and ship. Positioning, identity, design, engineering and AI, carried end to end, so nothing gets lost in a handoff.

What we believe
01

Design and engineering are one job

The people who design your product are the people who build it. The integration is the point, not an afterthought.

02

Proof over promises

We ask to be judged on craft, so we show the work at full fidelity. No borrowed metrics, no invented case studies.

03

Shipped beats deliberated

A live, working product teaches you more than a deck ever will. We move fast and put real things in front of real users.

Who runs it
UG

Utathya Ghosh

Founder

Unmarketed Labs was built to close the gap between the studio that designs and the shop that builds, so founders get one team that takes an idea from positioning to a product in production.

Where we work

Built in Pune.
Shipping worldwide.

We are a Pune studio, close enough to sit across the table from founders in Baner, Kalyani Nagar, Koregaon Park and Hinjewadi, and remote enough to ship for teams well beyond the city.

Local when it helps, borderless when it counts. The bar is the same either way: work that competes anywhere, made by people you can actually reach.

Let's build.

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